Thursday, April 9, 2009

Deliveries to Wal-Mart

Wal-Mart is allowing us to deliver produce anytime day or night. They are excited to get vegetables that are so much fresher than what they have been getting in the past. We are working on a campaign together that will make us there featured provider. Sonsonate Valley Farms will be an exclusive label for Wal-Mart.
Wal-Marts headquarters for receiving and shipping all produce is in Santa Tecla, just 5 minutes outside of San Salvador and 45 minutes from our farm. This is the shipping center for all produce in Central America. From this warehouse Wal-Mart ships to 455 stores in Central America 80 of those stores are in El Salvador.
The first delivery was 100 boxes with 40 to a box. Getting ready to unload is our lead Argo Engineer Jaime Pacheco along with one of our key employees Jose. Jose can fix anything, a very important asset on a farm.
Here we are at Wal-Mart ready to make our first delivery of cucumbers. From left to right Jaime, Salvador, Jose, Edwardo, and yours truly.

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